SEO for ContractorsSEO software built for contractors.
It climbs Google while you're on the job.
Connect the website your business already has — Rankchat, the engine behind this site, writes and publishes the pages and backlinks that move you up Google. Automatically, every month. $99/mo. No retainer. No contract. No shared leads.
Takes 60 seconds · see the plan before you pay
Not sure what your site runs on? Most owners aren't — we detect it when you connect. · Rankchat powers SEO for 500+ local businesses.
New bid request — Kitchen remodel
Plano TX · 4 min ago
- 1Summit Ridge Builders4.9 (112) · General contractor · DenverRequest a bid
- 2Cornerstone Construction Co.4.3 · General contractor
- 3Ashford Home Remodeling4.3 · General contractor
Illustrative example — the goal, not a real listing.
Built to get contractors found on
- Google Maps
- ChatGPT
- Gemini
- Perplexity
- Claude
- Copilot
What it is
What is SEO for Contractors?
SEO for Contractors is software that does your business's SEO for you: connect your website, and it writes and publishes the content and backlinks that get you ranking on Google — automatically, month after month, for $99/mo. It's not an agency retainer, and it's not an app selling the same homeowner lead to five GCs. Here's how contractor SEO works, step by step.
It works the same for a one-truck operation as for a GC running three crews — see SEO for general contractors.
You build. We handle Google.
Running the job all day — the kind of work Google never sees.
01 — Sound familiar?
Why contractors lose jobs on Google
Your work speaks for itself. The internet doesn't show it.
- You’re buying leads from Angi and Thumbtack — $50 a pop, sold to four other contractors before you’ve even called back.
- Word-of-mouth built the business, but it dries up between big jobs — and the next generation of homeowners Googles everything.
- Your Houzz profile outranks your own website for your own trade.
- You paid a marketing guy $2,500 a month and couldn’t tell what you actually got.
02 — The mechanism
Why software beats the $3,000 retainer
An agency charges $1,500–$5,000/mo because humans write your pages by hand — so you get two articles a month and a PDF report. Rankchat is the same work — keyword plan, service pages, city pages, articles, backlinks — done by software, so you get ~30 pages a month for $99. It's not magic. It's the same job without the payroll.
03 — How it works
How contractor SEO works — three steps, then autopilot
Connect your site
Hook up the website your business already has in about two minutes. Don’t know what it’s built on? We detect it when you connect.
We publish, automatically
Rankchat writes and publishes about 30 SEO articles a month to your site and builds backlinks. Every article shows up in your dashboard the moment it goes live — you can edit or pull anything.
You climb Google
Your service and city pages start ranking for the searches homeowners use. As you climb, more of them find you — and ask you for a bid instead of the outfit across town.
Inside the software
This is what your SEO dashboard looks like
Day one you see your month of articles scheduled — titles, target keywords, publish dates — with Autopilot switched on. Every article lands on your own website the moment it publishes, and you can edit or pull anything.
No PDF reports, no mystery. You watch the work happen.
04 — What you get
What's included in your contractor SEO plan
~30 SEO articles a month
Written and auto-published to your own site once it’s connected — no approvals queue, no ghostwriter invoices. Real pages on your own domain, not posts on ours.
You own everything
Every page we publish is yours. Cancel anytime and keep it all — no contract, ever.
Backlinks, built in
Automatic links from other local businesses in the network — Google’s version of a referral.
Free AI-visibility check
See whether ChatGPT and Google’s AI recommend your business when homeowners ask.
Local gap report
We scan your site and show the exact service and city pages you’re missing.
Bid-request form
A quote-request form for your website, so homeowner inquiries land in one inbox.
The goal
The Google Map Pack — where homeowners pick their contractor
When someone searches “general contractor near me,” they shortlist three names and get bids from them. Getting your business into that pack — and up the organic results — is what our content and backlinks are built to do. The math favors ranking: the #1 organic result captures roughly 27.6% of all clicks — about 10× more than position 10 (Backlinko, 4M-SERP study).
SEO compounds. Momentum builds over the first weeks and months — and there's no contract while it does. We earn next month, every month. Getting your Google Business Profile for contractors right is the other half.
Takes 60 seconds
of clicks go to the #1 organic result
is all most homeowners collect — visibility decides who’s asked
what a full remodel or addition can run — one job repays years of SEO
The lead apps charge you for that same homeowner attention — then sell it to four of your competitors at once. Ranking organically puts you in front of it first, and you don't pay per lead.
Street by street
Local SEO for contractors — win your service area, block by block
Rankings aren't one number — they change street by street. A homeowner two miles away sees a different Map Pack than one across town. Rankchat's map rank tracking scans your service area as a grid, so you can see exactly where you're winning “general contractor” and where the next neighborhood of jobs is hiding.
The playbook for owning it — Map Pack, profile, service pages, city pages — is in our guide to local SEO for contractors.
The new front door
Homeowners now ask AI for a contractor, too
“Who's a good general contractor for a kitchen remodel?” is being typed into ChatGPT and answered by Google's AI. Rankchat checks whether AI recommends your business — and publishes the kind of content AI engines actually cite. Here's how AI SEO for contractors works — your first AI-visibility check runs on day one.
- ChatGPT
- Gemini
- Perplexity
- Claude
- Copilot
The honest comparison
SEO for contractors vs agencies vs buying leads
Cheaper than leads. Simpler than a retainer. See the full contractor SEO pricing breakdown.
| Bought leadsAngi / Houzz / Thumbtack | SEO agencythe usual route | SEO for Contractorsyou're here | |
|---|---|---|---|
| Monthly cost | $30–$150+ per shared lead | $1,500–$5,000 / month | $99/month, no contract |
| What you get | Same homeowner sold to 3–5 contractors | A few pages + a monthly PDF | ~30 SEO articles to your site/mo |
| Commitment | Stops the day you stop paying | 6–12 month contracts | Cancel anytime, two clicks |
| What you keep | Nothing — you never own anything | Leave and lose it all | Every page — keep it if you leave |
The offer, in one paragraph
One plan. $99/month. No contract.
$1 today starts a 3-day trial. On day 4 it becomes $99/mo. Cancel anytime in two clicks. And our promise has a name — The Keep-Everything Guarantee: Cancel anytime, two clicks in Settings, no phone call. Every page we've published stays live on your website. It's yours. You risk $1 and keep the work.
Straight answers
Contractor SEO questions, answered
Do I need a website already?
+
Yes — Rankchat works with your business's existing website (WordPress, Wix, Shopify or Webflow). If you don't have one live yet, get one up first; we optimize and publish to the site you own. Not sure what yours is built on? Most owners aren't — we detect it when you connect.
How fast will I see results?
+
Some things are instant: your keyword plan, your first article, and your AI-visibility check on day one. Rankings and traffic are SEO — they build over 30–90 days and keep compounding. There's no contract while they do. And honestly: if you need jobs this week, buy Google Ads instead — SEO is for owning next quarter, not saving this one. See what contractor SEO results look like month by month.
Is it really done for me?
+
Once your site is connected, yes — Rankchat writes and publishes about 30 articles a month automatically. Every article shows up in your dashboard the moment it goes live, and it lives on your own site, so you can edit or remove any page at any time — from the truck if you want. The one thing you do is connect your site.
Do you guarantee leads or jobs?
+
No — and you already know why: anyone who guarantees you jobs is selling something. What we do is get your business found on Google — showing up when a homeowner searches is what makes the phone ring. We sell the ranking, not a promise we can't keep.
I serve multiple cities — does this work for a service-area business?
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Yes. Most contractors work a radius, not a storefront. The content targets the searches homeowners make in the cities and suburbs you actually serve — service pages and city pages, published to your own site. You tell us the area; the plan covers it.
How much does SEO for contractors cost?
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$1 to start (a 3-day trial), then $99/month — no contract, no setup fee. For comparison, contractor SEO agencies typically charge $1,500–$5,000 per month on 6–12 month contracts.
How do I cancel?
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Two clicks in Settings. No phone call, no “retention specialist”, no guilt trip. If you've ever tried to get out of a marketing contract, you know why we lead with this.
What exactly happens after the $1?
+
You get 3 full days. Your keyword plan, first article, and AI-visibility check happen on day one. On day 4 it's $99/month. Cancel inside the 3 days and you've spent a dollar — and you keep anything we already published.
Wondering about the timeline? See what contractor SEO results look like month by month.
Own “contractor near me” in your city
Homeowners get three bids. Be one of them.
$1 today · 3 days · then $99/mo · cancel in 2 clicks · keep every page
Secure checkout on rankchat.ai — the platform behind this service. Payments by Stripe.
A note from the founder
I built Rankchat after watching local businesses pay agencies $2,000 a month for two blog posts and a PDF. Contractors get a special version of it: the same kitchen-remodel lead sold to five GCs at once, $3,000 retainers with 12-month contracts, and a monthly report nobody on the crew could explain.
So here's the deal instead: software does the work, it costs $99, there's no contract, and everything we publish is yours to keep even if you leave. If it's not moving your rankings, cancel in two clicks and keep the pages. That's the whole pitch.
Luke — founder of Rankchat
hello@seoforcontractors.ai (a real person answers)